Alden Wicker is a freelance journalist and expert who writes deeply researched articles about the big issues and ideas concerning the fashion industry’s global impact on the environment and people. She splits her time between managing her internationally recognized website EcoCult.com, with 1.4 million readers in 2019, and contributing to publications like The New York Times, Vogue, Vogue Business, InStyle, Harper’s Bazaar, The Cut, Glamour, Quartz, Vox, and Inc. Magazine.
She’s made expert appearances on the BBC, Al Jazeera, NPR, CBC, and MSNBC, and has been cited by The New York Times, Teen Vogue, Complex, and Nylon as a leading voice in the movement. She has spoken at the Youth Summit at the United Nations, the Better Cotton Initiative Summit, and the Other Festival in Brooklyn, among many other events. Her early career journalism focused on personal finance for women, and she has a B.S. in Business Management and a B.A. in Communications from Washington & Lee University, making for a potent combination being idealism and pragmatism when it comes to the fashion industry.
With some of her viral articles on conscious consumption being read more than a million times, Alden has become a proponent for not just focusing on consumer education, but educating the decision makers –– designers and fashion professionals –– about how their choices affect the environment and people.